
AppLovin Corporation APP
AppLovin Corporation (APP) presents a stark quality-versus-value disconnect, with exceptional financial metrics (95 quality score) and consistent earnings beats (97% rate) offset by significant overvaluation at 12% above fair value. The mobile advertising platform's strong fundamentals and performance-based CEO compensation can't justify current pricing. Investors should wait for a pullback closer to the $385 base case before considering entry.
β KQI Quality Dimensions
β KVI Value Dimensions
β DCF Valuation Scenarios
| Scenario | Fair Value | Rev CAGR (5yr) | Terminal Margin | WACC |
|---|---|---|---|---|
| π΄ Bear | $228.45 | 10.0% | 45.0% | 17.9% |
| π’ Base | $385.12 | 15.0% | 55.0% | 16.9% |
| π’ Bull | $612.78 | 20.0% | 65.0% | 15.9% |
β Financial Snapshot
Profitability
Balance Sheet
Growth
β Analyst Consensus & Leadership
Analyst Price Targets
Leadership & Governance
β Company Profile
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps in the United States and internationally. The company's software solutions include AppDiscovery, a marketing software solution, which matches advertiser demand with publisher supply through auctions; Adjust, an analytics platform that helps marketers grow their mobile apps with solutions for measuring, optimizing campaigns, and protecting user data; and MAX, an in-app bidding software that optimizes the value of an app's advertising inventory by running a real-time competitive auction.
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Analysis conducted March 14, 2026 based on most recent SEC filings. Updated quarterly, after new SEC filings.
Point-in-time fundamental analysis. Not investment advice. Scores reflect company quality and valuation at time of analysis and may not reflect current market conditions.
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